Ellie Goulding is not only flexible with her schedule to stay in the public eye, but she is also flexible when she does her moves in which she took photos of recently to stay in shape. The singer, 35, worked on her core as she assumed the crab position before balancing incredibly on one hand.
Ellie would talk to social media as she flaunted her trim physique in the short clip as she built up a sweat in a black crop top and matching leggings. It comes after the pop star’s alcohol brand was banned from Facebook, after they claimed the drink was ‘low in calories and contains no sugar.’
Ellie is the founder of ‘Served Drinks’, who posted two ads for the alcoholic sparkling water in February, but they have since been removed after sparking complaints to the Advertising Standards Authority.
Via a statement by the ASA, they forced a removal of ads of such product as it is not legal to promote an alcohol drink as a health drink – which is what the ads made it seem.
Ellie’s first post including an image of herself enjoying the sparkling water, adding: ‘If you’re like me, you love a drink but also enjoy an active lifestyle. My delicious alcoholic sparkling water is the best of both worlds.’
A video of Goulding showed her saying: ‘I love a drink, as I talk about a lot on my social media, but I also care about my health … That’s why I want to tell you about my new drink Served. So, my new drink Served is a hard seltzer, it has 57 calories…’
Further text in the posts stated: ’57 cals … 4% vol.’
A separate email from Served Drinks, seen on January 18, read: ‘Forget Dry January … Is dry January becoming a little dry? There’s no reason you can’t enjoy a drink without setting you back! Our drinks only have 57 calories, 0g sugar and are 4% ABV and are the perfect choice for a tipple without all the guilt.’
The Advertising Standards Authority (ASA) received 21 complaints about the brand’s advertising, including that the calorie and sugar content statements were nutritional claims that are not permitted for alcoholic drinks.
The complaints also noted that Ellie’s general health claims, detailing she enjoyed a boozy beverage while maintaining an active lifestyle, are not allowed for drinks containing alcohol.