The DEA is urging celebrities like Taylor Swift to help spread a message about the dangers of synthetic drugs, especially during the Super Bowl. Swift even skipped Kelce’s game following her after-party.
In an interview with The Post, newly appointed DEA Administrator Derek Maltz said that Swift, with her 300 million followers, could have a huge impact if she made a short video raising awareness about the risks of synthetic drugs. He believes that if she did this, she could help save thousands of young lives because so many kids listen to her.
Maltz also called on other celebrities and athletes, including Kansas City Chiefs quarterback Patrick Mahomes, Philadelphia Eagles star Jalen Hurts, and WNBA star Caitlin Clark, to step up and use their influence to spread the anti-drug message. He emphasized that social media is where kids spend most of their time, and it’s crucial to reach them there.
He pointed to the tragic case of three Chiefs fans who died from a mix of fentanyl and cocaine while watching the NFL playoffs last year. Maltz sees this as a clear example of why celebrities should get involved in promoting anti-drug messages.
With Swift’s popularity both in the music world and through her highly publicized relationship with Chiefs tight end Travis Kelce, she has a unique opportunity to reach both pop fans and NFL audiences. Swift has been seen at several Chiefs games, making her an even more visible figure in the NFL community.
Maltz also mentioned that he has agents working at the Super Bowl this week, collaborating with the NFL Alumni Association and trying to get as many athletes and media outlets involved as possible to spread the message.