When Taylor Swift breaks a record, it doesn’t just top the charts, it becomes a cultural moment. Her latest album, The Life of a Showgirl, is setting massive first-week sales numbers, but a new report claims not everyone in the music world is celebrating. According to Naughty But Nice by Rob Shuter, Adele is reportedly “quietly livid” about how Swift achieved her record-breaking debut.
Industry insiders say Adele and others were upset when Swift dropped the iTunes price of Showgirl to $4.99 during release week. One music executive called it “a cheap trick,” accusing Swift of “gaming the system.” A source close to Adele claimed the singer believes that “records should be earned, not discounted,” pointing out that Adele’s 25 sold over 3 million copies in its first week without streaming or price cuts.
The debate quickly spread among fans. Some defended Swift, saying Adele used her own marketing strategies back in the day, including bundling albums with concert tickets, a tactic Billboard banned in 2020. Others praised Swift’s connection with fans, saying her success reflects genuine passion and cultural influence.
Even then, many critics argue that the endless stream of Showgirl variants, now up to 34 physical editions, cheapens the achievement. They say it’s more about marketing than music, and the overproduction adds unnecessary waste to the industry.